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Completely updated and revised, the second edition of Cruise Ship Tourismcovers the economic, social, and environmental impacts of cruising, combining the latest knowledge and research to provide a comprehensive account of the subject. Despite the industry growing rapidly, there is a substantial gap in the related literature, and this book addresses the key issues for researchers, students, and industry professionals.
This second edition:
- Reviews the fundamental principles of the industry, the cruise experience from a passenger perspective, marketing, planning, and destination development.
- Includes case studies throughout, translating theory into practical management advice.
- Comprises contributions from over 50 international contributors to portray a truly global perspective.
- Provides numerous full-color illustrations to bring the subject to life.
Brought to you by major names in the field, this new edition is a valuable 'one-stop-shop' for those interested in cruise ships and maritime tourism and an invaluable resource for researchers, students, and industry professionals concerned more widely with tourism and business development.1: The world of cruising
Section 1: Fundamental principles
2: Power and profits in the global cruise industry
3: Representation without taxation
4: Flags of convenience and the global cruise labor market
5: Corporate social responsibility in the cruise sector
6: Passengers and risk: Health, wellbeing and liability
7: Economics of cruise shipping: The need for a new business model
8: High fees on the high seas? The provision of extra-fee products and services
9: Oceans apart: Bridging the gap between academic research and professional practice in cruise tourism
Section 2: The cruise experience: People and passengers
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