Drawing Ideas: A Hand-Drawn Approach for Better Design [Hardcover]

An intensive how-to primer for design professionals for creating compelling and original concept designs through drawing by hand.

Award-winning designers and workshop leaders Mark Baskinger and William Bardel bring us this thorough course in drawing to create better graphic layouts, diagrams, human forms, products, systems, and more.   Their drawing bootcamp provides essential instruction on thinking, reasoning, and visually exploring concepts to create compelling products, communications, and services.

In a unique board binding that mimics a sketchbook, Drawing Ideas provides a complete foundation in the techniques and methods for effectively communicating to clients and audiences through clear and persuasive drawings.MARK BASKINGER is an associate professor in the School of Design at Carnegie Mellon University.  Collaborating with organizations both on campus and beyond, he explores new paradigms for interactive objects, interpretive environments, and experience-driven product development. His work has won design awards from ID Magazine and the Industrial Designers Society of America, has been featured widely in design publications, and has been exhibited in museum exhibitions including the Museum of Modern Art. 

WILLIAM BARDEL principal and owner of Luminant Design, which specializes in information design and wayfinding. He has worked as a wayfinding designer at Mijksenaar Arup Wayfinding, as a designer at Joel Katz Design Associates, Concrete Media, and the Metropolitan Museum of Art, and as an information designer at Resort Technology Partners.The best sketches visualize ideas through good, compelling form; without substance, the form is empty—and without form, the substance has no voice. Sketches need to transfer information and interpret complex information into definable chunks or messages. How they are visualized depends as much on personal aesthetics as on experience.
The rule of thumb isl³"