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Driving Customer Equity Ho Customer Lifetime Value Is Reshaping Corporate Stra [Hardcover]

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  • Category: Books (Business & Economics)
  • Author:  Rust, Roland T, Zeithaml, Valarie A., Lemon, Katherine N
  • Author:  Rust, Roland T, Zeithaml, Valarie A., Lemon, Katherine N
  • ISBN-10:  0684864665
  • ISBN-10:  0684864665
  • ISBN-13:  9780684864662
  • ISBN-13:  9780684864662
  • Publisher:  Free Press
  • Publisher:  Free Press
  • Pages:  304
  • Pages:  304
  • Binding:  Hardcover
  • Binding:  Hardcover
  • Pub Date:  01-Sep-2000
  • Pub Date:  01-Sep-2000
  • SKU:  0684864665-11-MPOD
  • SKU:  0684864665-11-MPOD
  • Item ID: 105829532
  • List Price: $53.00
  • Seller: ShopSpell
  • Ships in: 2 business days
  • Transit time: Up to 5 business days
  • Delivery by: Dec 26 to Dec 28
  • Notes: Brand New Book. Order Now.
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