This book uses in-depth current data from a range of international business, and provides an important new framework for understanding international competitive systems and formulating international business strategy.
`A highly effective analysis of the changing patterns of competition viewed from an international perspective. There is a plethora of books on globalization and internationalization of industries, but most are long on words and speculation, but short on hard evidence and perspective. Here, the approach of the authors is not to argue that the world is becoming more (or less) global, but to provide a valuable insight into just how these forces are shaping industries, whether managers can influence these forces aThis book uses in-depth current data from a range of international business, and provides an important new framework for understanding international competitive systems and formulating international business strategy.
`A highly effective analysis of the changing patterns of competition viewed from an international perspective. There is a plethora of books on globalization and internationalization of industries, but most are long on words and speculation, but short on hard evidence and perspective. Here, the approach of the authors is not to argue that the world is becoming more (or less) global, but to provide a valuable insight into just how these forces are shaping industries, whether managers can influence these forces a`This book is an unusual and valuable addition to the literatures of international business' - International Business Review
`The first interesting feature of this study is the selection of industries.... The book provides some valuable insight into the geographic distribution of the world in the mind of the chief executives& a matter of interest not only to industry and academia, blÃç