Essentials of Licensing Intellectual Property [Paperback]

Full of valuable tips, techniques, illustrative real-world examples, exhibits, and best practices, this handy and concise paperback will help you stay up to date on the newest thinking, strategies, developments, and technologies in licensing intellectual property.

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Foreword.

Preface.

1. Introduction.

2. Basic Contract Law.

3. Intellectual Property Primer.

4. Licensing Strategies: The Carrot and the Stick.

5. Patent Licenses.

6. Know-how and Trade Secret Licenses.

7. Trademark Licenses.

8. Copyright Licenses.

9. Royalties and Royalty Rates.

10. Policing and Enforcement of Licenses.

11. Negotiating the Deal.

Appendices.

A. Checklist of Patent License Terms.

B. Royalty Rates by Industry.

C. Confidentiality and Nondisclosure Agreement.

D. Trademark License Agreement.

E. Patent License Agreement (Paid-Up).

F. Patent License Agreement (Running Royalty).

G. Software (End User) License Agreement.

H. Copyright License Agreement.

I. Technology License Agreement.

J. Georgia-Pacific Factors.

K. Agreement to Negotiate a License.

Epilogue.

Further Reading.

Index.

...well laid out, with goals set out in each chapter. (Management Today, July 2007) ALEXANDER I. POLTORAK, PHD, is founder and Chief Executive Officer of General Patent Corporation.

PAUL J. LERNER is Senior Vice President and General Counsel of General Patent Corporation.

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