As it becomes impossible to imagine a world without a World Wide Web, information organization, delivery, and production have converged on the simple principle of marking up information for given audiences.
From A toinvestigates the relationship between media and culture by articulating questions regarding the role of markup. How do the codes of HTML, CSS, PHP, and other markup languages affect the Web's everyday uses? How do these languages shape the Web's communicative functions? This novel inquiry positions markup as the basis of our cultural, rhetorical, and communicative understanding of the Web.
Contributors: Sarah J. Arroyo, CSU Long Beach; Jennifer L. Bay, Purdue U; Helen J. Burgess, U of Maryland, Baltimore County; Michelle Glaros, Centenary College of Louisiana; Matthew K. Gold, NYCC of Technology; Cynthia Haynes, Clemson U; Rudy McDaniel, U of Central Florida; Colleen A. Reilly, UNC, Wilmington; Thomas Rickert, Purdue U; Brendan Riley, Columbia College Chicago; Sae Lynne Schatz, U of Central Florida; Bob Whipple, Creighton U; Brian Willems, U of Split, Croatia.
Essays exploring the role of markup in contemporary discourse.
"From A tois a marvelous conception—notably good, in essay after essay, at constructing and mining a developmental history of web technologies. Bradley Dilger and Jeff Rice have assembled a remarkably thoughtful community of thinkers." —Stuart Muolthrop, University of Baltimore
Bradley Dilger is associate professor of English at Western Illinois University.
Jeff Rice is associate professor of English at University of Missouri-Columbia.
Contents
Acknowledgments
Introduction: Making a Vocabulary for
Bradley Dilger and Jeff Rice
1. Tarrying with the : The Emergence of Control through Protoco
Thomas Rickert
2. : Exploring Rhetorical Convergences in Transmedia Writing
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