Hospitality and tourism management is a rapidly emerging field of study. There is growing emphasis on understanding and developing key areas within hospitality and tourism sector like accounting, human resource management and allocation, operations management and decision making. The chapters compiled in this book discuss the most vital concepts and practices in the field of travel management, public relations, personnel administration, and franchise operations. For all those who are interested in hospitality and tourism management, this book will prove to be an essential guide.Hospitality and tourism management is a rapidly emerging field of study. There is growing emphasis on understanding and developing key areas within hospitality and tourism sector like accounting, human resource management and allocation, operations management and decision making. The chapters compiled in this book discuss the most vital concepts and practices in the field of travel management, public relations, personnel administration, and franchise operations. For all those who are interested in hospitality and tourism management, this book will prove to be an essential guide.Hospitality and tourism management is a rapidly emerging field of study. There is growing emphasis on understanding and developing key areas within hospitality and tourism sector like accounting, human resource management and allocation, operations management and decision making. The chapters compiled in this book discuss the most vital concepts and practices in the field of travel management, public relations, personnel administration, and franchise operations. For all those who are interested in hospitality and tourism management, this book will prove to be an essential guide.