This is the first Houston history book to be written from the business perspective, where the stories behind the successes are told.
Houston Legends contains extrapolations into business culture innovators. Each chapter features historical perspectives in several key industries in the areas dynamic growth. Each topic is reviewed on the economic impact, the business contributions and the people involved and creative activities will be chronicled.
Recurring themes include entrepreneurial spirit, business survival, strategies, growth and vision. The names, dates and events are intertwined with anecdotes, applicable to modern business. Common themes include giving back generously to the community, stages in the evolution of a business, creativity and mentoring the next generation of leaders. This is a methodical way of reviewing Houston history in terms of the pioneers and their legacies for free enterprise.Chapter 1. Building For Generations. The creators and builders.
Chapter 2. Real Estate, Construction and Building.
Chapter 3. Energy Legends.
Chapter 4. Entrepreneurs and Innovators.
Chapter 5. Banking and Finance.
Chapter 6. Retail. Customer Service Legends.
Chapter 7. Timeline.
Chapter 8. Media.
Chapter 9. Arts and Entertainment.
Chapter 10. Music Legends.
Chapter 11. Medical, Science and Technology.
Chapter 12. Sports.
Chapter 13. Community Service and Quality of Life Legends.
Chapter 14. Streets, Buildings and Programs Named for the Legends.
Chapter 15. Schools Which the Legends Attended.
Chapter 16. What It Takes to Be a Legend.
Chapter 17. Quotes About Houston.
Chapter 18. Slogans. Attraction Points About Houston.
Chapter 19. American Business Legends.
Chapter 20. Yesterdayism. Nostalgia, Trends, Fond Remembrances of the Past.First Houston history through the prism of business and innovation.
Written by a hall of fame business guru who knew and workelÓ)
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