Improving Organizational Surveys Ne Directions, Methods, and Applications [Paperback]

Organizational surveys are becoming increasingly popular with social science researchers and are used for a wide range of purposes, such as measuring employees' needs, obtaining consumers' opinions about the goods and services they receive, and monitoring the effectiveness of organizational interventions. This book presents the latest tools, techniques and applications for conducting successful organizational surveys throughout a wide range of settings - private, governmental and military.Organizational surveys are becoming increasingly popular with social science researchers and are used for a wide range of purposes, such as measuring employees' needs, obtaining consumers' opinions about the goods and services they receive, and monitoring the effectiveness of organizational interventions. This book presents the latest tools, techniques and applications for conducting successful organizational surveys throughout a wide range of settings - private, governmental and military.Introduction - Paul Rosenfeld, Jack E Edwards and Marie D Thomas
PART ONE: METHODOLOGICAL ISSUES
The Organizational Survey Process - Jack E Edwards and Marie D Thomas
General Steps and Practical Considerations
Gathering Sensitive Data in Organizations - Jamshid C Hosseini and Robert L Armacost
Measurement Errors in Organizational Surveys - Solomon Dutka and Lester R Frankel
PART TWO: NEW DIRECTIONS IN PRACTICE
Computer-Administered Surveys in Organizational Settings - Stephanie Booth-Kewley, Paul Rosenfeld, and Jack E Edwards
Alternatives, Advantages and Applications
New Methods and Technologies in the Organizational Survey Process - Richard A Dunnington
Consortium Surveys - Gary W Morris and Mark A LoVerde
PART THREE: APPLICATIONS
Surveying Pregnancy and Single Parenthood - Marie D Thomas and Patricia J Thomas
The Navy Experience
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