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A fully updated new edition of the fun and easy guide to getting up and running on Twitter
With more than half a billion registered users, Twitter continues to grow by leaps and bounds. This handy guide, from one of the first marketers to discover the power of Twitter, covers all the new features. It explains all the nuts and bolts, how to make good connections, and why and how Twitter can benefit you and your business.
Foreword xiii
Introduction 1
Part I: Twitter? Like Birds Do? 7
Chapter 1: Getting Started with Twitter 9
Chapter 2: Welcome to the World of Twitter 19
Chapter 3: A Tour of the Twitter Interface 39
Chapter 4: Using Twitter Wherever You Think Best 57
Part II: Finding Your Flock 67
Chapter 5: So How Do I Start Twittering? 69
Chapter 6: Who’s Using Twitter 89
Part III: Twittering in High Gear 105
Chapter 7: How to Tweet Like Tweeps Do 107
Chapter 8: Improving Your Twitteracy 119
Chapter 9: Flaunt Your Feathers with Photos and Videos 137
Part IV: What’s the Point? Using Twitter to Your Advantage 149
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