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Driving Innovation Intellectual Property Strategies for a Dynamic World [Hardcover]

$75.99     $92.99    18% Off      (Free Shipping)
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  • Category: Books (Law)
  • Author:  Gollin, Michael A.
  • Author:  Gollin, Michael A.
  • ISBN-10:  0521877806
  • ISBN-10:  0521877806
  • ISBN-13:  9780521877800
  • ISBN-13:  9780521877800
  • Publisher:  Cambridge University Press
  • Publisher:  Cambridge University Press
  • Pages:  432
  • Pages:  432
  • Binding:  Hardcover
  • Binding:  Hardcover
  • Pub Date:  01-May-2008
  • Pub Date:  01-May-2008
  • SKU:  0521877806-11-MPOD
  • SKU:  0521877806-11-MPOD
  • Item ID: 100761666
  • List Price: $92.99
  • Seller: ShopSpell
  • Ships in: 2 business days
  • Transit time: Up to 5 business days
  • Delivery by: Dec 29 to Dec 31
  • Notes: Brand New Book. Order Now.
This book shows how intellectual property can expand innovation globally, if it is managed strategically.Driving Innovation describes the dynamics of intellectual property within society's innovation cycle. The book presents fundamental IP concepts along with practical legal and business strategies that apply to all innovation communities and gives readers a global perspective on how the IP system encourages, channels, and sometimes stifles innovation.Driving Innovation describes the dynamics of intellectual property within society's innovation cycle. The book presents fundamental IP concepts along with practical legal and business strategies that apply to all innovation communities and gives readers a global perspective on how the IP system encourages, channels, and sometimes stifles innovation.Driving Innovation reveals the dynamics of intellectual property (IP) as it drives the innovation cycle and shapes global society. The book presents fundamental IP concepts and practical legal and business strategies that apply broadly to all innovation communities, including industry, nonprofit institutions, and developing countries. Topics include biotechnology, information technology, and entertainment. The book gives general readers and practitioners a global perspective on how the IP system balances exclusivity and public access to innovations, how it changes over time, and how it encourages, channels, and sometimes stifles innovation.Preface; Introduction: the invisible infrastructure of innovation; Part I. Intellectual Property Dynamics in Society: 1. The innovation cycle; 2. The rise of the intellectual property system; 3. Balancing the tension between exclusive rights and the accessible domain; Part II. Basics of Managing Intellectual Property in Organisations: 4. The innovation forest: intellectual property rights and how they grow; 5. The ABCDs of intellectual property: flow and infringement of IP rights; 6. The global diversity of innovation colC
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