Jane Butel's Simply Southwestern: Authentic Recipes for Enduring Traditions [Paperback]

The queen of Southwestern cuisine returns.

Jane Butel's Simply Southwesternincludes over 200 recipes from appetizers to desserts including beverages showcasing both traditional and innovative preparation and presentation. Each recipe includes both the history of the dish, cooking tips, and the essential steps and ingredients to let the bright clean taste of true regional fare shine.

- Review copy mailing to influencers and media- Leverage author platform to promote to media- Website promotion on TurnerPublishing.com and JaneButelCooking.com- Social media promotional campaign including Facebook ad campaign, promoted posts, and social media graphics- Featured on Turner Publishing's #FreeBookFriday giveaway; will fulfill winning book orders on etailer sites.- Email drip campaign and enewsletter promotion

Owner of Jane Butels Southwest Cooking School, voted Best in the US by several agencies including Bon Appetit Magazine. (active alumni of 3,000)

Jane Butel: is the author of 22 cookbooks with six million copies sold and five bestsellers.

Runs www.janebutelcooking.com with over 10,000 views per month. E-newsletter5,000 opt-in subscribers

Owner of Pecos Valley Spice Co. (PVSC) sells spices and gift sets via direct mail, department stores and gourmet storestreasured source of pure SW chiles and ingredients.

Former Les Dames DEscoffier Board Member