Managers are keenly aware that in today's economy the astute management of technology can advance not only the fortunes of the innovators, but also of society at large. In this book David Teece considers how firms can exploit technological innovation and protect their intellectual capital while staying ahead of the competition. He provides theoretical frameworks as well as practical advice, looking in particular at the organizational structures most likely to support innovation, and how managerial decisions and strategy affect the division of the gains.
Preface Part I: Introduction Chapter 1: The Knowledge Economy and Intellectual Capital Management Part II: Foundations Chapter 2: The Impact of Market Structure and Organizational Factors on Innovation Chapter 3: Governance Modes and Technological Innovation Chapter 4: Decision Making Processes and the Rate and Direction of Innovation (with Janet Bercovitz and John de Figueiredo) Part III: Applications to Management and Strategy Chapter 5: Market Entry Strategies for Innovators: Avoiding Pyrrhic Victories Chapter 6: Imitation Strategies for Owners of Complementary Assets Chapter 7: Outsourcing and Insourcing Strategies for Innovators: Opportunities and Limits (with Henry Chesbrough) Chapter 8: Understanding the Licensing Option (with Peter Grindley and Edward Sherry) Part IV: Public Policy Chapter 9: Antitrust Analysis in High Technology Industries (with Mary Coleman) Appendices: Case Studies in Licensing and Cross-Licensing A) The Semi-Conductor Industry (with Peter Grindley and Edward Sherry) B) The Glass Industry and the Pilkington Float Process (with Edward Sherry and Peter Grindley) Reference Index
David J. Teeceis Professor of Business Administration and Director of the Institute of Management, Innovation, and Organization at the University lóä