The Nature of Design: Principles, Processes, and the Purview of the Architect [Paperback]

Design is a widely-misunderstood discipline. In fact, the design profession itself often accepts and promotes a vague and misleading definition of design. The Nature of Design asks design professionals, their clients and interested students to examine the fundamental nature and practice of their discipline, and to understand the true criteria behind design and the design process. In this insightful, irreverent and beautiful exposition of the design process, one of the worlds most prolific practitioners proposes an absolutely clear distinction between Design and Art.Whereas artists express their own interpretations of the world, the designers charge is to translate their clients vision into reality, orchestrating a complex, often-conflicting array of criteria into a single solution. The ability to design wellto orchestrate effectively, and even efficientlyrequires a broad and adaptable capability, derived from specific knowledge and skills, applied in a pragmatic and effective design process. Questions of a designers personal style and expression must follow the process, not lead it.By its integration of insightful philosophical stance, practical application, and visual example, The Nature of Design is not only a primer for students and reference for practitioners, but a revealing behind-the-scenes tour for clients, and anyone with an interest in the practice of design and architecture. Conversational yet uncompromising in its messageillustrated throughout by hundreds of actual design drawings from real-world projects of all types and scales demonstrating Lockards highly effective and versatile processthe books overarching principles will find application in all fields of design.Design is a widely-misunderstood discipline. In fact, the design profession itself often accepts and promotes a vague and misleading definition of design. The Nature of Design asks design professionals, their clients and interested students to examine the fundamental nature and pracl32