The Public Speaker / The Public Listener [Paperback]

The Second Edition of Wolvin, Berko, and Wolvin's popular text offers students a look at the total public communication process--public speaking and public listening--emphasizing how these two dimensions interrelate as public communicators shape, present, and receive speeches.

Chapter One: The Public Communicator: A Perspective
You and Public Speaking
You as a Public Listener
The Historical Roots of Public Speaking
Cultural Influences in Public Speaking
The Components of Public Communication
Chapter Two: The Public Listener: A Perspective
The Importance of Public Listening
The Listening Process
The Purposes of Listening
Listening to Speeches
Improving Listening
Chapter Three: The Responsible Public Communicator
Freedom of Expression
Reaching Conclusions
Ethics
Chapter Four: The Listenable Speech
The Foundations of Listenability
The Listenable Speaker
Listener Limits
Creating Listenable Messages
Chapter Five: Getting Started
Elements of Analysis
Prior Analysis
Process Analysis
Postspeech Analysis
Getting Ready to Listen to a Speech
Chapter Six: The Speech Purpose
The Purpose Statement
The Speech Goal
The Speech Topic
The Method of Developing the Speech
Establishing Listening Goals
Chapter Seven: Developing the Speech: Supporting Materials
Types of Supporting Materials
Vehicles for Presenting Supporting Materials
Supporting Materials--Accuracy, Currency, Presentation
Supplementary Aids
Chapter Eight: Sources of Supporting Materials
Print Sources of Information
Nonprint Sources of Information
Computer Searches
Recording Your Research
Listening to the Sources