ReCreating Strategy [Paperback]

`Stephen Cummings' Recreating Strategy is currently the best book on strategy, combining a holistic and critical understanding of the issue' -Stewart Clegg, University of Technology, Sydney

`An imaginative attempt to bring together and apply the many analytical frameworks relating to the organization as a whole into strategy theory and practice. Written for students on strategy, change management and more general management and organization theory courses. Encourages students to question assumptions and think creatively about strategy and management. Stimulating and original' - Long Range Planning

`In this intriguing book [Cummings] claims to be surprised that academics critical of management theory don't critique its history, and proposes a kind of liberation theology in response, but this is not as doctrinaire. It's more like replacing some well-justified habits with a refreshing originality of approach. The outcome is stimulating.... The author offers a cogently argued deconstruction of some well-known frameworks in strategy, and delivers his own reinterpretation of strategic discourse. There are five longer case studies in the book and several shorter vignettes scattered throughout early chapters, as well as pedagogical aids at the end of each chapter' - Best of Biz, The Business Information Site

`Do you worry about organizations becoming slaves to markets? Do you wish that organizations had the nerve to build their own ethos rather than just grubbing for profit? Do you aspire to inspiration ratlӆ