After the worldwide success of their booksSketching: The BasicsandSketching: Drawing Techniques for Product Designers, the authors now shift their focus from how to sketch to why you sketch.
Design sketching serves many different goals. You can sketch to brainstorm, find or articulate ideas, or to present a project to team members, technical producers, and, of course, to clients. All these goals require different sketching techniques and presentations. This book teaches you how you can communicate through your sketches. Includes portfolios from leading international design studios.
Koos Eissen (Med) and Roselien Steur (MSc BA) are experienced lecturers at both University and Art Academy level. Koos Eissen is an associate professor at Delft University of Technology in the Netherlands, where he is responsible for the freehand and digital drawing classes at the Faculty of Industrial Design Engineering. Roselien Steur lectures at the Royal Academy of Arts in The Hague and specialises in design sketching workshops for professionals.
www.sketching.nl
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A designer, especially an industrial designer, will spend a large amount of time
communicating his/her ideas. At various moments in the design process a presentation of some kind is necessary. This can be for example an early progress report, or to support a moment of choice between concepts, or a fund raising, or to inform engineering, or a final presentation of the outcome or transfer of the project. These moments largely determine character of the presentation. But also the audience of a presentation (design chief, client, stakeholder, etc) may require a specific approach in the way the design is visually communicated to them.
After the worldwide success of there books Sketching, the basics, 2011 and
Sketching, drawing techniques for product designers, 2007 , now the autl32
![Sketching, Product Design Presentation [Hardcover]](/itemImage/2/9/1/9/2_572483.jpg)