Step By Step Innovation [Hardcover]

To make innovation repeatable, measurable, and predictable in your organization, you'll need a proven methodology. Step by Step Innovation presents just that: a complete, industry-tested process for innovating. Focused on real-world issues, this is a must-read for building a working innovation process. With it, you can implement a new approach that is inspiring to participants, easy to benchmark, and encoded in your organization's DNA.