Before you learn tactical business skills, explore your own intentions and passions for becoming a practitioner. (These subtle motivators, when understood, help set the foundation for a healthy start.)
Strategies show you how to be successful on the path you choose—whether you aspire to be an employee, independent contractor, or business owner.
Perforated worksheets guide you through the processes of self-assessment and preparing a business plan.
Business principles every massage therapist should know, include…licensure • insurance • legal concerns • professional memberships • continuing education • and basic tax law.
In-depth discussions address money relationships and financial health • business ethics • marketing, including how to use social media •and fostering client loyalty.
Industry professionals offer practical tips and sage advice.
“Peer Profile”—Real success stories from practicing massage therapists.
“Expert Profile”—Advice from experts to help you take your practice to the next level.