The Wall Street Journal Complete Money and Investing Guidebook [Paperback]

Unravel the Mysteries of the Financial Markets—the Language, the Players, and the Strategies for Success

Understanding money and investing has never been more important than it is today, as many of us are called upon to manage our own retirement planning, college savings funds, and health-care costs. Up-to-date and expertly written,The Wall Street Journal Complete Money and Investing Guidebookprovides investors with a simple—but not simplistic—grounding in the world of finance. It breaks down the basics of how money and investing work, explaining:

• What must-have information you need to invest in stocks, bonds, and mutual funds

• How to see through the inscrutable theories and arcane jargon of financial insiders and advisers

• What market players, investing strategies, and money and investing history you should know

• Why individual investors should pay attention to the economy

Written in a clear, engaging style by Dave Kansas, one of America’s top business journalists and editor ofThe Wall Street Journal Money & Investingsection, this straightforward book is full of helpful charts, graphs, and illustrations and is an essential source for novice and experienced investors alike.

Get your financial life in order with help fromThe Wall Street Journal.



Look for:

• The Wall Street Journal Complete Personal Finance Guidebook
• The Wall Street Journal Personal Finance Workbook
• The Wall Street Journal Complete Real Estate Investing GuidebookDave Kansas is editor ofThe Wall Street Journal’s Money & Investingsection and the author ofThe Street.com Guide to Smart Investing in the Internet Era. He lives in New York City.CHAPTER 1

Stocks

Many people have heard of the New York Stock Exchange; maybe some have even seen footage of people scurrying around in strangely l³%